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Behind the scenes: how we test a new product

A lot of people ask us how we choose which flavors go into CAPSIO.
The truth is that every new product goes through three real stages.
First we listen to the needs of restaurateurs. What are they looking for, where are they losing control and what would bring real value to their day-to-day work. Every product starts with a specific problem, not an idea.
We then make a detailed study of the flavoring itself. We check whether it is suitable for the capsule, how it behaves over time, whether there is residue after use and whether the dosage remains precise. It is important to us that the product not only tastes good, but that it works flawlessly in real-world conditions.
The last stage and feedback from real customers. We run small test series in partner venues and monitor the response without a filter.
A product isn't ready until we see the customer impressed with the ease of use of the capsule and say, „Yes, that's what I envision on the table.“
Because CAPSIO is not just a product for the restaurant. It's an experience for the guest. And when it all falls into place, you feel it immediately - without needing someone to explain it to you.
#ProductDevelopment #Capsio #BehindTheScenes #FoodService